Vehicle Technology

What is BrightDrop in General Motors?

What is BrightDrop in General Motors?

What is BrightDrop in General Motors?  What is BrightDrop? BrightDrop describes itself as a vehicle content management system and business intelligence platform that provides the technology infrastructure, security, governance and process to manage GM’s intellectual property on any media or communication channel. In English, that means that BrightDrop tracks how ideas are used by General …

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